Top 4 Greenwashed Products You Should Avoid At Any Cost


Greenwashed Products To Avoid

Companies are misleading the public about their products more than ever before. In fact, it's estimated that 95% of eco-friendly products on the market today are "greenwashed."

Greenwashing is a creative branding strategy that tricks consumers into thinking that things are more environmentally friendly than they were before. Customers are being duped into thinking they are making healthier and more environmentally friendly decisions.

Industry experts have listed some of the worst greenwashed products that you should steer clear of purchasing.

1. Activated Charcoal Toothpaste

Activated charcoal, which is frequently touted as a secure and natural cleansing agent, is one of the trendiest natural chemicals, according to Nate Masterson of Maple Holistics. Despite the fact that charcoal is natural, it can nevertheless be a very effective absorbent and assist remove toxins.

In fact, a 2017 study found that dentists had to constantly caution patients about using dental treatments with charcoal as an ingredient. Charcoal is quite abrasive and can damage your enamel, to start. Regular use of charcoal particles can cause teeth to yellow and even get discoloured while destroying the natural shield that protects them.

Also Read: Sustainable Resolution For 2023

2. Vegan Leather

According to Stephen M. Sothmann, president of the Leather & Hide Council of America, vegan leather products that advertise themselves as a sustainable substitute for genuine leather are among the worst forms of greenwashing. In actuality, significantly more animals are killed by these vegan products (in rivers and oceans) during their lifetime than they are by genuine leather goods since the vast majority of them are made of inexpensive plastics (PU) that biodegrade into microplastics.

For a variety of reasons, it is appreciated if people or businesses choosing not to use animal products, but to use the sustainability of plastic as a marketing gimmick is just greenwashing.

Also Read: Common Vegan Myths And Stereotypes

3. Nuclear Power

The nuclear power industry claims to have a lower carbon footprint. And this is true when discussing the actual process of atom splitting in a reactor. Shel Horowitz, an award-winning author, claims that in order to reach this stage, a great deal of carbon-intensive activity is required, including mining, milling, transportation of uranium ore, processing into fuel rods, etc. Therefore, technically speaking, nuclear energy is a greenwashing enterprise rather than a solution.
And this does not even account for the tremendous carbon costs of building and managing the facilities where these processes occur or the machines that perform them, including power plants.

The so-called green business is further clouded by two minor factors: waste storage and accidents. There is no safe way to totally segregate the trash from the environment for the required 240,000,000 years. It is irresponsible to develop this technology until this issue has been resolved.

To put this in perspective, the earliest cities, such as Jericho, are only approximately 10,000 years old. Agriculture dates back possibly 30,000 years. In sum, we have no history even remotely comparable to that span of time, and even in the far shorter history we do have, languages have died out, settlement patterns have changed, etc.

As for mishaps, a single Chernobyl renders a vast tract of land unusable and unfarmable. The Chernobyl disaster occurred in 1986, and the region is currently closed. Not only Three Mile Island and Fukushima, but many others that you've probably never heard of could have been as catastrophic as the Chernobyl disaster.

Also Read: Eco Friendly Gift Ideas

4. Sustainable Fabrics On Fast Fashion

It's fantastic that fast fashion businesses are now introducing lines with more eco-friendly fabrics. However, the product is greenwashed in and of itself. Because the rapid fashion model is incapable of achieving net zero goals. According to Just Luve's Vega Sims, the emphasis should be placed on decreasing production rates rather than merely adopting sustainable fabrics.

 Signs Of Greenwashing

Greenwashing Signs


Avoid greenwashing. Avoid any company that uses a sustainable label to defraud you. The four greenwashed goods above are just a handful to avoid.

Other "sustainable" items are plentiful. Avoid buying more to live frugally.

Zero waste requires attentiveness. Consider your lifestyle, purchases, and usage. Don't buy anything with a green sticker or "natural" or "organic" labels.

Buy only what you need. Avoid overbuying. Most importantly, before buying anything, research its origins and effects on humans and nature. Think before buying.

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